Your publicity via the Internet
Advertising is essential to most business. Beyond your immediate circle of family and friends, publicity is the only way to reach holidaymakers who are seeking Local Lodging in Portugal. The best, cheapest and most effective form of advertising is the Internet. A simple search can bring you in touch with countless potential clients. However, if you are unregistered and illegal, you can find yourself in the sights of the regulatory authorities just as easily.
Owners must be sure that they are also compliant in their publicity. Whatever form of advertising is utilised, publicity means exposure and exposure means vulnerability if prerequisites have not been met.
Like any business, there are always obligations and overhead to get the ball rolling. Your success will depend not just on a correct set-up but principally on how many weeks per year you are able to book successfully to Holiday makers.